For many customers, a garage can be difficult to visualize at first. Size, door type, roof shape, features, and overall aesthetics need to be understood before a concrete inquiry can be made. Traditional configurators or basic product pages are of limited help, as they often feel overly technical and fail to provide a realistic impression of the finished garage.
ZAPF wanted to engage potential customers earlier in the decision-making process and give them the ability to design their dream garage directly online. At the same time, the sales team needed to benefit from better-prepared inquiries.
Fuchs & Vogel developed an interactive 3D garage configurator featuring high-quality, photorealistic visuals. Customers can configure their garage step by step and see exactly how different options, features, and designs affect the final result.
A key component is the guided user experience: the camera view adjusts automatically based on the configuration step, focusing on the area currently being customized. This makes the selection process more intuitive and ensures the configuration feels less technical.
Shortly after the launch, the configurator brought ZAPF 25 % more qualified leads. The effect was immediately noticeable in sales.
Anyone who has configured their garage themselves beforehand has a concrete picture in mind. Many fundamental questions are already answered, so the consultation can start directly with the right garage. Based on the configuration, ZAPF can provide more targeted advice and prepare a suitable quote faster.
This turns qualified leads into firm orders more quickly.
Our customers configure their garage themselves beforehand, seeing not just an abstract preview, but a high-quality, photorealistic representation. As a result, they come to their consultation with a much clearer idea of what they want.
Based on the configuration, we can provide more targeted advice and prepare a suitable quote faster. This turns qualified leads into firm orders more quickly.
Fuchs & Vogel didn't just implement the configurator technically; they thought it through consistently from the perspective of our customers and our sales team. That is exactly what pays off.
The application displays features, variants, and perspectives directly on the photorealistic model.
