Goldhofer special vehicles realistically depicted in every application, from the airfield to heavy-duty road transport.
Goldhofer manufactures heavy-duty and special transport vehicles for a wide range of applications: from aircraft tugs on the airfield to heavy transport on roads and off-road. This very diversity is difficult to capture photographically without significant effort, as many situations, locations, and perspectives are practically impossible to organize in reality.
For Goldhofer, we therefore created high-resolution visualizations that realistically depict the vehicles in their respective applications. In some cases, real photography was combined with 3D, so that real environments and digitally constructed vehicles seamlessly merge. This results in images that are technically precise and can simultaneously be flexibly adapted to scene, perspective, and application.
Among the things shown were:
This creates a clear, consistent visual language across all vehicle types. Marketing and sales receive material that allows them to immediately and clearly demonstrate the products' application possibilities, regardless of whether a motif could be photographed in reality or not.
